India IX is a physical Infrastructure through which ISP’s and Content networks exchange Internet traffic.
Any network with an ASN can become member of India IX for establishing peering with a very few documentation.
India IX commercials are based the Port Subscription and not on the amount of traffic saved.
Latency will decrease to 1ms and your cost will be almost ZERO. Now you can offer better plans or you can earn better margins. This is win win situation for you and your customer.